Brad Mondo, a popular hairstylist and YouTuber, shares insights on his journey as a content creator and the challenges and opportunities of building a successful brand on social media. Mondo also talks about his experience as an entrepreneur and the lessons he learned in building and scaling his own hair care line.
Brad Mondo is a wildly successful entrepreneur. He is the founder of Xmondo, a haircare and color brand. He teaches us some great business lessons about launching, growing and maintaining a successful brand.
He has been in salons his whole life, so he knows something about haircare. His father owned a salon and as a kid, he was fascinated by the hair care products on the shelves. But the people on the boxes weren't like him or anyone that he wanted to be like.
So, in the back of his mind, his dream was always to own his own haircare company.
He also was an entertaining guy and wanted to become famous.
Obsessed by YouTube, he start making videos at 12 years old. He started out making travel vlogs, then started doing skits, and a million other trends. No one watched or cared. He stuck with it and 10 years later, he finally "hit it" when he filmed a hair reaction video. The rest is history.
This interview was a fun one. We had some laughs, I learned about the beauty industry and learned some real business tips that I can apply to my life. Even if you're not interested in the beauty community, there's still a lot of takeaways that will apply to everyone.
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