Jason Alvarez Cohen, a successful entrepreneur and founder of several companies, shares insights on his journey as a business owner and the challenges and opportunities of building and scaling businesses. He discusses the importance of innovation and the value of taking risks in the startup industry.
It all happened with one video. A simple video, shot in 15 minutes, quickly went viral and put the startup, Popl, on the map. Jason Alvarez-Cohen started Popl as a way to share social media information, via an app where you just tap each other's phones. Aimed at Gen Z, it made sense. He soon learned that professionals were using it to exchange contact information, like email addresses or LinkedIn profiles.
He pivoted and, with an improved product and targeted marketing strategy, the new improved Popl blew up. He was recently made the Forbes 30 Under 30 List and Popl is exploding.
He drops some great business advice in this one and I think you'll like it.
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